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Delta Faucet EPA WaterSense Partner – You Got It

The WaterSense program, a partnership program by the EPA, aims to protect the future of the U.S. water supply by providing people with easy and identifiable ways to conserve water. In addition, the program helps consumers make smart water choices in order to maintain high environmental standards and save money without compromising performance. Launched in 2008, the WaterSense Partner of the Year awards recognize partners that help advance the overall mission of the WaterSense program, demonstrate overall excellence in the water-efficiency arena and increase awareness of the WaterSense brand in a measurable way. Each year, the program recognizes just one manufacturer that demonstrates exceptional performance in each of these areas.  “Delta Faucet Company is honored to be recognized by the EPA as its 2011 WaterSense Partner of the Year,” said Keith Allman, president of Delta Faucet Company. “As a company, we place a high priority on products that address today’s water conservation concerns and promote water quality and accessibility. We strongly value our relationship with the WaterSense program, a sentiment that is due in part to our organizations’ shared belief that it is possible to create products that are both water-efficient and high performing without taking away from the end user’s experience or decreasing the quality of performance.”  A WaterSense partner since the program’s inception, Delta Faucet Company is a pioneer in the advancement of performance standards for water-saving products and has developed several groundbreaking technologies that help promote water conservation in the bath. Its proprietary H2Okinetic Technology®, for example, is an innovative shower technology that uniquely shapes and affects the water it delivers to create larger water droplets that retain heat longer for a more drenching shower experience. Using this technology on a shower flowing at a rate of 1.5 gallons per minute (gpm) allows consumers to reduce their water usage without compromising their shower experience.  In the absence of WaterSense specifications for kitchen faucets, Delta Faucet Company has taken the initiative to develop products that provide water-efficiency in this space. The Delta brand introduced its unique Multi-Flow(TM) feature as a potential water-saving solution for kitchen faucets. The Multi-Flow wand enables consumers to toggle easily between spray and stream functionality. For ordinary tasks, the standard flow rate is a water-efficient 1.5 gpm, which saves up to 32 percent over the industry standard 2.2 gpm in the kitchen. Ongoing ethnographic research, in-home interviews, focus groups, and retail shadowing ensure consumer needs are being met throughout the development of new advancements in water-saving technologies, like these, and also helps influence the creation of new products designed to conserve water.  “We take pride in the fact that we provide consumers with a wide range of products featuring sustainable designs, innovative solutions and most of all, water efficiency,” said Patton. “More than anything, we want to continue to develop new and innovative solutions that help people use water in smarter and more environmentally responsible ways while also enhancing the end user’s experience.”  Delta Faucet Company has been actively involved with the WaterSense Program for a number of years and is passionate about educating everyone about water conservation and the WaterSense Program. Delta Faucet Company helps build awareness with many different audiences, including consumers, designers, plumbing contractors, builders, and media, in its advertising and public relations efforts, many of which incorporate the WaterSense label or messaging.  Within the industry, Delta Faucet Company maintains memberships and is a leading voice in several key trade associations directed toward promoting water conservation, with employees taking active roles in various committees. Some organizations in which Delta Faucet Company is involved include the Alliance for Water Efficiency, one of the largest and most influential advocates of water conservation in the United States, as well as the United States Green Building Council and the Plumbing Manufacturers’ International (PMI).  For more information about the EPA WaterSense  http://www.epa.gov/WaterSense/partners/about_awards.html   WaterSense® is a registered mark of the U.S. Environmental Protection Agency.